Ahmed X Marketing

SEO, social and email marketing · Pakistan · 2023

Ornella

SEO, social and email working together to grow an organic skincare brand.

Client
Ornella
Industry
SEO, social and email marketing
Location
Pakistan
Year
2023
Delivered by
Ahmed Sami Akhter

The challenge

Ornella is a promising organic skincare brand that wanted more brand awareness and more online sales.

What we built

I combined search, social and email marketing on top of a Shopify store built to convert, so each channel brings people in and keeps them coming back.

Ornella skincare store on a desktop and phone

What we did

  1. On-page SEO for stronger search visibility
  2. Social media campaigns and integration
  3. Email marketing setup for lead nurturing and retention
  4. Optimized product pages and checkout to convert new traffic

What came of it

  • More organic traffic from improved search rankings
  • Stronger brand recognition through social campaigns
  • Higher conversion on product and checkout pages
  • Better customer loyalty through email

Outcomes as the client reported them at the end of the engagement. Where a client has not released a figure, the outcome is described without one rather than estimated.

Services

SEOSocial Media MarketingEmail MarketingShopify

The work

Ornella product range on a laptop and phone
Ornella product pages on two phones
Ornella checkout on a tablet
Ornella social media posts on phones

More work

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